Global Sportswear Company

Role: UX Designer

Tools + Methods: Figma, Zeplin, User Testing

Deliverables: Low/Hi-Fi Designs, Design System

Sportswear is a competitive industry that moves fast and where you don't want to get left behind. This company needed an extra set of hands to support the design team, so I stepped in and became another teammate working to reach our collective goals! From the modernization of their Shop App, to a full tool migration and design library re-build, we got it done and had fun doing it!

Full Case Study

This project was split into two primary parts: Shop App, and Web. During my time with the Shop app team, we supported refactoring efforts for a true cross-platform experience, and a visual re-design that included establishing a new and improved design library, and testing with users to iterate on concepts and design direction.

Part two, I moved on to the Web team, where there was more regulation and more moving parts. As everything kept moving, the team was split on design tools, with some designers using Figma and others Sketch—it was tough to keep track of changes and keep up to date files. I carried out a full migration of their library and all design assets, aka thousands of screens, moving them all into Figma and rebuilding the library entirely to ensure easier transitions in the case of growth and to account for scalability. The library and existing screens were all optimized to take advantage of Figma's capabilities, with no disruption to ongoing work and time left over to support the team elsewhere.